— Brand&
Brand Identity,
Online Brand Experience
Brand& is created with the intention to help businessmen and to shorten the time for deciding the name and the look of their new brand. All brands are original, meaningful and creatively designed. The “&” in the logo design is rotated and signifies a customer leaned towards the brand which means “brands that attract customers”.
This theory gives a personality to the concept and a sense of closeness and warmth to the customers. The blend of pink and purple for this brand identity is an association of creativity and imagination.
