— Full Stop
Brand Identity
This brand wanted to expand its sales, and strengthen its business presenting a unique and contemporary burger shop. For that cause, we created a classic and minimal concept combining black and white. The use of basic font and bold lines draws attention toward the title and then out toward the exterior information, making this monochromatic design not only cool and clever but functional too.
The idea is giving attention to simplicity and creating a clean, cohesive and united design. The white font that contrasts sharply against the black background makes an evenly balanced illustration.
